That is because it is just cocoa butter with milk & sugar mixed in, rather than cocoa bean.
Dark chocolate is cocoa bean without the butter.

Lesson learned:

Extremism tastes like ass.
( gronkpan I still miss you Geoff, Thu 28 Dec 2006, 6:17, archived)

dark chocolate is a god among foods.
white chocolate is a smeared, pale grumpy.
( postbear has metal knees, Thu 28 Dec 2006, 7:28, archived)