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This is a link post Guide to online behavioural advertising
A guide set up by the Internet Advertising Bureau about how Online Behavioural Advertising works and how to block the cookies that make it work.

Particularly interesting is their opt-out page
 (Canazza is mostly listening to Yes, Tue 8 Mar 2011, 12:12, Reply)
This is a normal post Can't turn off Microsoft advertising
No surprise, there, of course
 (Jazzspasm, Tue 8 Mar 2011, 12:23, Reply)