I've always felt that brand was being rather presumptuous.
Surely it's our call if they're nice or not?
(
J Peasemould Gruntfuttock Alpha Mike Foxtrot,
Thu 26 May 2011, 13:32,
archived)
Customer surveys found that "Okay" biscuits
and "Well they won't kill you" biscuits just didn't preform so well within the demographic the company was aiming for.
(
Prequal This is serious business. Very serious.,
Thu 26 May 2011, 13:39,
archived)
I'd certainly go for a pack of 'Well, they won't kill you' biscuits.
Maybe not the ones with the ground glass in, though.
(
J Peasemould Gruntfuttock Alpha Mike Foxtrot,
Thu 26 May 2011, 13:44,
archived)
Woah! You are so totally outside the demographic with that one!
We don't know if single people eat Nice Biscuits. Frankly, we don't care to know. Its a market we can do without.
(
Prequal This is serious business. Very serious.,
Thu 26 May 2011, 13:48,
archived)