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# mmm I know that you can opt out of contact
but the thing is they are interested in the special offers that you respond to, and your spending pattern.

The more information that they hold on you, the merrier as far as they are concerened, but they are still interested in building a shopping profile on you, and how you respond to their promotional offers.

here is the article
(, Mon 18 Aug 2003, 13:44, archived)
# Hmmm
I'm not convinced that that's necessarily a bad thing - so they stock things you want to buy? How scandalous!

"Given the choice between two stores, we are more likely to shop at the one where we earn rewards" As I shop on foot I go to the closest
(, Mon 18 Aug 2003, 13:49, archived)
# which is Waitrose if I am not mistaken
fair do's if it works for you. But that article contains enough reasons why this shopper remains mysterious and free from profiling.
(, Mon 18 Aug 2003, 13:53, archived)
# Fantastic:
"So anyone who likes hummus, say, may well be developing the shopper profile of a terrorist"
(, Mon 18 Aug 2003, 13:52, archived)