As I mentioned earlier
I believe it should be performance related pay if it is going to be judged on rankings alone.
You know the industry better than me, so what skills do you think I'd be lacking from books and blog research?
I'm not arguing that I am better at SEO than you, or that you don't get results. I'm sure you do. I'm just interested that people seem to suggest there is a big skill base in the monthly cost side of it, then not pointing me towards what any of these skills lie.
If I had you and someone else come in and pitch to me, and the other person was a fraud, what questions should I be asking to tell you apart?
( ,
Thu 24 Jun 2010, 15:41,
archived)
You know the industry better than me, so what skills do you think I'd be lacking from books and blog research?
I'm not arguing that I am better at SEO than you, or that you don't get results. I'm sure you do. I'm just interested that people seem to suggest there is a big skill base in the monthly cost side of it, then not pointing me towards what any of these skills lie.
If I had you and someone else come in and pitch to me, and the other person was a fraud, what questions should I be asking to tell you apart?
"You know the industry better than me, so what skills do you think I'd be lacking from books and blog research?"
I can only go from the work I can see from your site, and really I think all you're lacking really is experience. There's some rooky errors going on that won't effect the site's performance all that much but kind of explain why very few of them have particularly good rankings right now.
I know you weren't arguing who's best, and that wasn't my intention, I just wanted you to think about why your sites aren't ranking when other sites, most likely handled at sometime or another by someone who calls themselves an "SEO", are ranking well. Could it be that they're doing something you aren't? And wouldn't the know how to do that be worth paying good money for? I think so. The problem comes when you get people selling the service without the know how to back it up, which leads us on to...
"If I had you and someone else come in and pitch to me, and the other person was a fraud, what questions should I be asking to tell you apart?"
That's a really good question. I'd consider the following...
- do they offer any guarantees, and on what basis? if it sounds to good to be true, it is
- they should discuss with you the keyword targets / target group rather than dictate what they're going to be
- watch out for phrases like "ranked in 48hrs" or "we'll submit you to 1000 search engines"
- ask them about their techniques... if i was talking to you in person i'd be much less cagey than i am being on this here public bulletin board, and any decent SEO will be happy to talk you through what they'd do
- can they take the work away? i worked for a company once that would actually reinstate the non-optimised version of your site if you stopped paying the monthly fee! Fuck THAT for a bag of chips - i didn't stay for long.
- ask to see work and rankings for existing clients... again, they'll be less cagey in person and if they refuse to show you anything then it's probably not a good sign
( ,
Thu 24 Jun 2010, 16:36,
archived)
I can only go from the work I can see from your site, and really I think all you're lacking really is experience. There's some rooky errors going on that won't effect the site's performance all that much but kind of explain why very few of them have particularly good rankings right now.
I know you weren't arguing who's best, and that wasn't my intention, I just wanted you to think about why your sites aren't ranking when other sites, most likely handled at sometime or another by someone who calls themselves an "SEO", are ranking well. Could it be that they're doing something you aren't? And wouldn't the know how to do that be worth paying good money for? I think so. The problem comes when you get people selling the service without the know how to back it up, which leads us on to...
"If I had you and someone else come in and pitch to me, and the other person was a fraud, what questions should I be asking to tell you apart?"
That's a really good question. I'd consider the following...
- do they offer any guarantees, and on what basis? if it sounds to good to be true, it is
- they should discuss with you the keyword targets / target group rather than dictate what they're going to be
- watch out for phrases like "ranked in 48hrs" or "we'll submit you to 1000 search engines"
- ask them about their techniques... if i was talking to you in person i'd be much less cagey than i am being on this here public bulletin board, and any decent SEO will be happy to talk you through what they'd do
- can they take the work away? i worked for a company once that would actually reinstate the non-optimised version of your site if you stopped paying the monthly fee! Fuck THAT for a bag of chips - i didn't stay for long.
- ask to see work and rankings for existing clients... again, they'll be less cagey in person and if they refuse to show you anything then it's probably not a good sign