100% FactWhen they were building the new H&M store in Chelmsford, there was the obligatory builder's fence around it to stop nosey shoppers getting into the building site.
Not being one to miss an advertising opportunity, some Ad Agency Genius came up with a cunning plan.
In foot-high letters, they put:
'W_ATS _ISSING IN CHELMSFORD'
on the outside of the building - geddit? H&M? See?
Unfortunately, some cleverer wag had graffitti'd an extra T and P onto the sign, so it read:
'tWATS pISSING IN CHELMSFORD'
Oh how I laughed. I tried to get a picture of it with the digital camera the next weekend, but unfortunately they removed it rather swiftly...
(,
Tue 4 Nov 2003, 12:33,
archived)
Not being one to miss an advertising opportunity, some Ad Agency Genius came up with a cunning plan.
In foot-high letters, they put:
'W_ATS _ISSING IN CHELMSFORD'
on the outside of the building - geddit? H&M? See?
Unfortunately, some cleverer wag had graffitti'd an extra T and P onto the sign, so it read:
'tWATS pISSING IN CHELMSFORD'
Oh how I laughed. I tried to get a picture of it with the digital camera the next weekend, but unfortunately they removed it rather swiftly...