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# heh.
nice idea, but it's even more fun when companies screw up the colour choices all on their own. campbell's once put out a line of low-sodium soups that were sold with their standard label design, except for the colour scheme: bright blue. consumers commented that the cans looked 'radioactive', and this, coupled with the fact that people who eat crappy canned soups generally aren't concerned with their health, pretty much doomed the line.

nice grey work, though.
(, Sun 22 May 2005, 7:03, archived)