i know of his workand went to see him at the roundhouse before xmas so i pretty much agree - if you look at the masses they are being sold ANYTHING by whoever shouts loudest. But there's an e-generation that pretty much ignores ads and, thanks to spam and pop-ups etc, will in some cases postiviely avoid products because of adverts or bad pr or net ettiquete, so yes advertising is having to change to try and deal with it.
(
Professor Fnord Regius Professor of B3ta Chronology,
Mon 6 Jan 2003, 8:50,
archived)