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This is a question Political Correctness Gone Mad

Freddy Woo writes: "I once worked on an animation to help highlight the issues homeless people face in winter. The client was happy with the work, then a note came back that the ethnic mix of the characters were wrong. These were cartoon characters. They weren't meant to be ethnically anything, but we were forced to make one of them brown, at the cost of about 10k to the charity. This is how your donations are spent. Wisely as you can see."

How has PC affected you? (Please add your own tales - not five-year-old news stories cut-and-pasted from other websites)

(, Thu 22 Nov 2007, 10:20)
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@badbad
"Can you imagine the Diet Coke Break Ad with the gender roles reversed? Would it get aired?"

Probably not -- because while women-ogling-bloke still has (just barely) a sense of novelty about it; blokes-ogling-woman is neither novel nor interesting. Because of this, it wouldn't work as an ad (unless done with superhuman cleverness) well enough to offset the negative responses it would generate.

Personally, I find the "idiot bloke" ads quite irritating too, albiet less so than "white coated einstein-alike scientist" ones. Nevertheless, these things are not without context, and so it's worth thinking about that occasionally.

Edit: silly browser! wonderbra ads are not aimed at men, and Lynx ads cannot be taken seriously. Selling to men using a group of men ogling a pretty woman is rather different. To get into the light-hearted territory of a Lynx ad the woman would have to be unattractive or wearing a great deal of clothing (or similar).
(, Wed 28 Nov 2007, 11:48, Reply)

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