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# On a cynical attention seeking level,
it is a good album cover. I assume it is designed especially for social media snark.

That said, doing that *and* only releasing it on Tidal makes Tidal look part of the LOLSHIT gimmick.

He should have used MySpace.
(, Tue 16 Feb 2016, 13:55, archived)
# haha!
MYSPACE EXCLUSIVE!

Kanye Tweeting that would have been hilarious.

So you reckon he did a shit cover intentionally for people to comment on it? Rather than him doing it himself in ms paint and thinking it is the dogs nuts?
(, Tue 16 Feb 2016, 14:00, archived)
# I'd love to think he did it himself,
but it is just too similar to doge not to be a viral attempt.
(, Tue 16 Feb 2016, 14:08, archived)