Page impressions.
Who cares if it’s populated by twisted hate-weasels, we’re making out like bandits on the advertising.
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wheresthefish Partly filled with wrong, Sat 20 Jun 2020, 10:26,
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In the past, I believe the argument was that user-generated content meant that your page was more likely to be found in the search engines, thus would lead to more page impressions by having it.
However, now people tend to discuss articles on social media, leaving the sort of comments on this which are anti-semitic bilge, including that triple brackets shite. Exactly the sort of thing you can imagine Google penalising as low quality.
I remember a story last year about them losing 50% of their traffic (it went viral due to their marketing guy posting on a public forum) - I do wonder if they've even considered how this content looks to a machine.
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monkeon schmonkeon, Sat 20 Jun 2020, 16:13,
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