Best and worst TV ads"I'd like to give that dodo off the 5 Alive adverts a good kicking," says tom.joad. And luckily, there's tasty, tasty Cillit Bang to clean up the blood stains when you've finished. Tell us about TV adverts.
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Scaryduck LIKES EGG, Thu 15 Apr 2010, 15:17)
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African Ad: Surge LaxativesAfrica has a rather strong tendency to directness in metaphor. It's quite refreshing. Consider how laxatives are sold on western TV: always a woman, tasteful beige tones, flowers, showers of petals, talk of confidence and empowering. Not so for the African market.
Picture this, if you will...
Various people depicted struggling at tasks, a runner lagging in a marathon, miners deep in a tunnel picking at unyielding rocks...
Surge!
The runners and miners knock back a frothing brew of the laxative. The runner races ahead of the pack with an ecstatic expression. The miners pack explosives around the rocks, and detonate it, blowing clumps of brown matter down the tunnel into the viewer's face.
Surge! (It has the fizzy steam!)
I only ever saw it once, and dear Satan, I wish I had recorded it.
(, Sat 17 Apr 2010, 0:28, Reply)
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