b3ta.com qotw
You are not logged in. Login or Signup
Home » Question of the Week » Best and worst TV ads » Post 703632 | Search
This is a question Best and worst TV ads

"I'd like to give that dodo off the 5 Alive adverts a good kicking," says tom.joad. And luckily, there's tasty, tasty Cillit Bang to clean up the blood stains when you've finished. Tell us about TV adverts.

(, Thu 15 Apr 2010, 15:17)
Pages: Latest, 21, 20, 19, 18, 17, ... 1

« Go Back | See The Full Thread

Funny you should mention Honda actually. They're often held up as a bastion of innovative, interesting advertising (and not unfairly), but they're also responsible for one of the wankiest briefs I've ever received. Last year I got hold of a brief from them that had some very choice quotes that give you an insight into the wonderfully wanky world of advertising.

I won't bore you with all of it, but I will give you my favourite client quote from the brief, repeated verbatim:

"Honda is an exciting, interesting company – one that society wants to exist."

One that society wants to exist? Fuck me, a couple of clever ads and a strong brand position and they've disappeared completely up their own arse.
(, Wed 21 Apr 2010, 12:41, Reply)

« Go Back | See The Full Thread

Pages: Latest, 21, 20, 19, 18, 17, ... 1