Depends why "ford bastards" was being trended. and they'd only do anything if the effort was worth it
and since only the tiniest fraction of ford's customer base gives the tinest shit about what is trending on twitter, I'd suggest that "an awful lot" is a massive stretch.

however, I concede I might have over-generalised, since I was replying to your suggestion that Ford would take notice of people tweeting them to stop advertising in NotW. They didn't and they wouldn't. They may, I concede, take notice of a protracted campaign against them in any form of media, but that's hardly what happened, is it?
( the mighty badger Aphrodite, on a bar stool, by your side, Thu 7 Jul 2011, 17:18, Reply)