Its only the same as the dot com boomWhere the last panel would have been true for web designers (not even developers).
Give it a few years, and SEO and social media will cease to be black magic voodoo (in the eyes of the old codgers who hold the cheque books in most companies), and most people designing the sites in the first place will get it right when they build the site.
I'm writing this as someone works in all 3 fields of web development, SEO and Social Media... (but not in the cunty way described above - I just go in and fix the code that was written by retards who call themselves web developers and expect to earn the same social media experts... ;) )
(Give it a few years, and SEO and social media will cease to be black magic voodoo (in the eyes of the old codgers who hold the cheque books in most companies), and most people designing the sites in the first place will get it right when they build the site.
I'm writing this as someone works in all 3 fields of web development, SEO and Social Media... (but not in the cunty way described above - I just go in and fix the code that was written by retards who call themselves web developers and expect to earn the same social media experts... ;) )
HoratioFellatio Taking the the out of psychotherapist,
Mon 21 Jun 2010, 14:08,
archived)
I completely agree with you.SEO should just be the optimisation code-fixing side, which is a development skill. And a one off charge.
However, most companies have a monthly charge which is often more than the website is worth, for which they are merely paying for spam (which makes the company look bad) or AdWords which they could buy themselves for far cheaper.
They use "optimisation" as a slight of hand to disguise from their spammy techniques. They make changes each month to look like they are doing something technical.
Likewise, no companies *need* Twitter or a Blog, and yet they are being oversold them all the time, lied to that it is a great way to get new business. If you can write and enjoy writing, it perhaps is. If you are writing a blog because you have to... no one will read it.
(However, most companies have a monthly charge which is often more than the website is worth, for which they are merely paying for spam (which makes the company look bad) or AdWords which they could buy themselves for far cheaper.
They use "optimisation" as a slight of hand to disguise from their spammy techniques. They make changes each month to look like they are doing something technical.
Likewise, no companies *need* Twitter or a Blog, and yet they are being oversold them all the time, lied to that it is a great way to get new business. If you can write and enjoy writing, it perhaps is. If you are writing a blog because you have to... no one will read it.
monkeon schmonkeon,
Mon 21 Jun 2010, 14:40,
archived)