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# People are having fun though
And it's not exactly a positive/controllable campaign
(I helped save b3ta! Jessie © needs pirate name suggestions, Fri 20 May 2005, 13:42, archived)
# It furthers awareness of the PS2 brand
To all the b3ta readers
(dedlymonkey, Fri 20 May 2005, 13:43, archived)
# yes this
is the exact point
(I helped save b3ta! vladimir, Fri 20 May 2005, 13:44, archived)
# Yeah, there's a whole load of b3tans who haven't heard of a PS2...
(I helped save b3ta! Jessie © needs pirate name suggestions, Fri 20 May 2005, 13:46, archived)
# Knuggit!
:)
(dedlymonkey, Fri 20 May 2005, 13:47, archived)
# but i am aware of the playstation brand anyway.
(I helped save b3ta! Thor_sonofodin has done things, terrible things on, Fri 20 May 2005, 13:46, archived)
# So are Sony just being nice?
Whether you are aware of it or not, you didnt previously spend ages looking at shed loads of amusing pictures to do with it did you? Aimed at furthering your brand awareness, and associating the PS2 with humour as found on B3ta. There is a f'in marketing dollar over everything these days.

Vive la revolution!
(dedlymonkey, Fri 20 May 2005, 13:49, archived)
# i shall go home and burn my PS2 tonight,
bear in mind that i only own 5 games.
(I helped save b3ta! Thor_sonofodin has done things, terrible things on, Fri 20 May 2005, 13:58, archived)