
No idea why anyone would do that, Graphics Interchange Format, there's your clue!
( , Fri 9 Mar 2012, 19:32, Reply)

The soft g sound was dreamed up by someone in marketing who was trying to create a cute mnemonic. Since the G in 'graphics' is a hard one, I've dismissed the soft pronunciation as someone trying to be cute.
( , Fri 9 Mar 2012, 20:16, Reply)