define "digital companies".
It's an incredibly vague term. Do you mean "online companies that exist to do business online only"?

I like ribs too.
( crackhouseceilidhband Fuck off back to Mumsnet, Thu 13 Aug 2009, 11:45, 1 reply, 16 years ago)

Yes
Those agencies which exist as consultancies to handle digital systems, processes and marketing: so basically web-building companies and those who do similar.

And also, I suppose, digital departments of non-digital agencies. I suppose Saatchi and Saatchi have a digital team and sell and build websites.
(Land of Green Ginger It's dreamy weather, Thu 13 Aug 2009, 11:47, Reply)

I have never heard the term "digital systems" used in that way before, ever.
Which makes me think it's marketing bullshit.

You should write that in your report.
( crackhouseceilidhband Fuck off back to Mumsnet, Thu 13 Aug 2009, 11:51, Reply)

Generally
Anything preceded by "Marketing" is bullshit.

This comes from a bona fide Marketeer :(
( whenanimalsattackhumans clad in global hypercolour, Thu 13 Aug 2009, 12:17, Reply)