Hmm.
I believe that a price display is merely considered a point at which to start negotiations for a sale, so a shop can refuse to honour it. In fact, they can refuse to deal with you at all for any reason, so a misplaced sign is a legitimate cause for them to renege on an offer up to the point of sale.

After you've signed a contract, however, they've made the sale and are just as bound by its terms as you are. It depends on the terms of the contract, so reread it and see if you have the legal backup to chase them. It may be that the contract is only valid from first payment or other such nonsense.

I am not a lawyer. This should be evident from the wittering above.
(ThomsonsPier consumes, Wed 16 Dec 2009, 10:55, 2 replies, latest was 16 years ago)

^ This
Check the contract. Although it's legally binding, there is likely to be a get out clause somewhere which allows the retailer (or you) to cancel the contract within a certain time for specified reasons.

But it's worth a letter to the boss anyway.
( K2k6 has a proper job these days, Wed 16 Dec 2009, 11:00, Reply)

My guess is
that if the model of phone is named in the contract, you have them.
( Monty Boyce, My cheese game is strong, Wed 16 Dec 2009, 11:01, Reply)

My guess is they'd thought of that and put some clauses in the contract to get the out of it.

(PsychoChomp, Wed 16 Dec 2009, 11:10, Reply)