![[challenge entry]](/images/board_posticon_c.gif "Challenge Entry: Trademarks"){kind=small}
THE PAINT APOCALYPSE
The unaltered logo is worth looking at if you haven't seen it. Just look at image search results for 'Sherwin Williams.' It functions so well as self-parody that the chief difficulty was in making it more ridiculous/horrifying than it already is. The actual slogan really is 'cover the earth'...
From the Trademarks challenge. See all 156 entries (closed)
(, Sun 25 Mar 2012, 21:24, archived)
Got nothing against the company, particularly......but yeah, I've always thought their Graphical Identity was PARTICULARLY poorly-considered...
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Sun 25 Mar 2012, 21:31,
archived)
To be fairIt's probably from a time when gibbering tree-huggers would be strung-up and shot.
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Mon 26 Mar 2012, 0:45,
archived)
That would make for a particularly entertaining paint color name."Well, for the den, we've narrowed it down to Hyacinth Morning, Key Lime, or Pig Blood Hazing..."
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Sun 25 Mar 2012, 21:33,
archived)
They're all gonna laugh at you!Seriously though, I can't believe someone entered this logo, and they just rolled with it.
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Bourbon Fox Bourbon is a moron,
Sun 25 Mar 2012, 21:38,
archived)
he's bin oversome with emulsion
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The Twisted Omentum vidi vici veni,
Sun 25 Mar 2012, 21:33,
archived)
STOP IT, I SAYYou could at least have drawn some fishnets on The Earth.
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Sun 25 Mar 2012, 22:13,
archived)
There was a giant animated fluorescent version near the SF-Oakland CA Bay BridgeMaybe 100 feet high? It was finally taken down in the 1970s after the factory closed. It was very impressive!
No idea what happened to the sign afterwards.
(No idea what happened to the sign afterwards.
tubaman,
Mon 26 Mar 2012, 1:19,
archived)