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[challenge entry] THE PAINT APOCALYPSE


The unaltered logo is worth looking at if you haven't seen it. Just look at image search results for 'Sherwin Williams.' It functions so well as self-parody that the chief difficulty was in making it more ridiculous/horrifying than it already is. The actual slogan really is 'cover the earth'...

From the Trademarks challenge. See all 156 entries (closed)

(sentientwalnut www.planetsaturday.com, Sun 25 Mar 2012, 21:24, archived)
# you're right, that is a bizarre logo
(I helped save b3ta! HappyToast Groat froth, Sun 25 Mar 2012, 21:26, archived)
# Got nothing against the company, particularly...
...but yeah, I've always thought their Graphical Identity was PARTICULARLY poorly-considered...
(sentientwalnut www.planetsaturday.com, Sun 25 Mar 2012, 21:31, archived)
# To be fair
It's probably from a time when gibbering tree-huggers would be strung-up and shot.
(Richy_T hundreds if not thousands of dollars, Mon 26 Mar 2012, 0:45, archived)
# This is Carrie all over again.
(I helped save b3ta! Bourbon Fox Bourbon is a moron, Sun 25 Mar 2012, 21:29, archived)
# Plug it up! Plug it up!
(I helped save b3ta! Captain Howdy, Sun 25 Mar 2012, 21:33, archived)
# That would make for a particularly entertaining paint color name.
"Well, for the den, we've narrowed it down to Hyacinth Morning, Key Lime, or Pig Blood Hazing..."
(sentientwalnut www.planetsaturday.com, Sun 25 Mar 2012, 21:33, archived)
# They're all gonna laugh at you!
Seriously though, I can't believe someone entered this logo, and they just rolled with it.
(I helped save b3ta! Bourbon Fox Bourbon is a moron, Sun 25 Mar 2012, 21:38, archived)
# he's bin oversome with emulsion
(I helped save b3ta! The Twisted Omentum vidi vici veni, Sun 25 Mar 2012, 21:33, archived)
# Well played, sir.
(sentientwalnut www.planetsaturday.com, Sun 25 Mar 2012, 21:34, archived)
# very nicely done
(It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday!It's my b3taday! revolution now 👊, Sun 25 Mar 2012, 21:50, archived)
#
(I helped save b3ta! Captain Howdy, Sun 25 Mar 2012, 22:06, archived)
# STOP IT, I SAY
You could at least have drawn some fishnets on The Earth.
(sentientwalnut www.planetsaturday.com, Sun 25 Mar 2012, 22:13, archived)
# Makes its own sauce :-)
(The invisable man Is having a long lazy soak in search, Sun 25 Mar 2012, 22:14, archived)
# Mangu.
(I helped save b3ta! Captain Howdy, Sun 25 Mar 2012, 22:17, archived)
# dirty little gaia
(I helped save b3ta! discomeats This canoe, Sun 25 Mar 2012, 22:48, archived)
# FTW
(I helped save b3ta! atomic A-bomb-a-nation, Sun 25 Mar 2012, 23:24, archived)
# There was a giant animated fluorescent version near the SF-Oakland CA Bay Bridge
Maybe 100 feet high? It was finally taken down in the 1970s after the factory closed. It was very impressive!

No idea what happened to the sign afterwards.
(I helped save b3ta! tubaman, Mon 26 Mar 2012, 1:19, archived)