Boring speculation here.
Sony Ericsson's new walkman phone advert advises you to "search for 'showtime' online".

Searching for that doesn't bring up anything relevant to Sony Ericsson. I doubt it ever has. Why did they do that?
( Noit happy baby orangutan, Thu 6 Aug 2009, 19:19, archived)

I had to labour it a bit
( Moon Girl Technologies horrendous beanbag, Thu 6 Aug 2009, 19:24, archived)

I know what phone it was, it was the phone in the advert that finished up telling me to look for "showtime" online.
If I searched for showtime, I wouldn't find it. I've been through the first three pages of google. I'd have been much better off searching for "sony ericsson" or "w995", which bring me far more appropriate results.
( Noit happy baby orangutan, Thu 6 Aug 2009, 19:28, archived)

I searched for "showtime sony ericsson".
You're right, it's a marketing blunder.
( Moon Girl Technologies horrendous beanbag, Thu 6 Aug 2009, 19:30, archived)

You can't even argue that by "online" they meant "on Sony Ericsson's website"
Searching for "showtime" gets you nothing.
( Noit happy baby orangutan, Thu 6 Aug 2009, 19:30, archived)

ha
that's totally rubbish
( Moon Girl Technologies horrendous beanbag, Thu 6 Aug 2009, 19:32, archived)

Maybe it's secretly an advert for intra-business communication software.

( Noit happy baby orangutan, Thu 6 Aug 2009, 19:34, archived)

try searching for shoetime

( glued eel /questions/questionsyoudliketoask/post1648081, Thu 6 Aug 2009, 19:31, archived)

All that brings up is shoes made of phones :((((

( Noit happy baby orangutan, Thu 6 Aug 2009, 19:32, archived)

Those ads which don't have an address are always stupid
as quite often people will take the google ads out on it.
( magnum, Thu 6 Aug 2009, 19:32, archived)