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# Hah
'What is really important here is an evolutionary refinement of the logo, which is a mirror image of the strategy,' said Howard Schultz, CEO of Starbucks. 'This is not just, let's wake up one day and change our logo.'

No, it's 'let's wake up one day and pay some branding company $30,000,000 to change our logo'.
(, Wed 5 Jan 2011, 22:19, archived)
# why do I never get these jobs :(
(, Wed 5 Jan 2011, 22:23, archived)
# 13 seconds with the Crop tool - job done.
£75,000.00 please, mister chairman.
(, Wed 5 Jan 2011, 22:30, archived)
# They had to redesign it for the middle east -no mermaid on it at all...
(, Wed 5 Jan 2011, 23:04, archived)
# in Iran it's a picture of Amermaidinejad
fact!
(, Wed 5 Jan 2011, 23:15, archived)
# Arf!
I have a mug from there, it looks like the sydney opera house.
(, Wed 5 Jan 2011, 23:34, archived)
# You forget several months spent making up marketing claptrap.
(, Wed 5 Jan 2011, 23:19, archived)