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Marketing bollocks, buzzword bingo, or your mum saying "fudge" when she really wants to swear like a trooper. Let's ride the hockey stick curve of this top hat product, solutioneers.
Thanks to simbosan for the idea
( , Thu 8 Apr 2010, 13:13)
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especially when used as a verb.
I think you meant "affect", you chinless corporate toss-spout.
I got especially upset at an HR manager who opined that our "brand message" needed to be "more impactful". I mean, really, WTF?
I have no problem with its use when describing an object smacking into something, though. Like my palm across the back of an HR manager's head, to pick an example at random.
( , Thu 8 Apr 2010, 17:13, 1 reply)
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Definitely one of my favourite phrases. *clicky*
( , Thu 8 Apr 2010, 20:01, closed)
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