They only produce them for a limited period of time.
Is that so hard to understand?
( tangledupinblue hairy badge with moving eyes, Wed 24 Oct 2012, 15:39, 2 replies, latest was 13 years ago)

Not as a concept, no.
But why do it to such a great crisp. Deserving, as it is, of a place in the permanent crisp pantheon hall of fame.
(Set your faces to Stunned Bigly, Wed 24 Oct 2012, 15:42, Reply)

Yes, but usually a "limited edition"
is individually numbered, so as to prove its provenance, for investment purposes/inclusion in a collection, etc.
Nothing is produced forever (except possibly bullshit).
(localboy purveyor of pisspoor puns, Wed 24 Oct 2012, 15:42, Reply)

Crisps are not produced for the purpose of investment or inclusion in a collection.
There would be nothing to gain from producing a run of 100 individually numbered packets.
But if you were to make a big thing about only producing a particular flavour for a limited time period, you increase the desirability of the product and sell more than if you had simply launched it as a new flavour to the range.
If this proves to be successful then you can still reserve the right to add it to the range "due to public demand"
( tangledupinblue hairy badge with moving eyes, Wed 24 Oct 2012, 15:49, Reply)

some times,
you make my willy fizz.
( Windy Pig I'm naturally quite suspicious about the moon., Wed 24 Oct 2012, 15:50, Reply)

xxx

( tangledupinblue hairy badge with moving eyes, Wed 24 Oct 2012, 15:51, Reply)

So it is pure marketing bullshit.

(localboy purveyor of pisspoor puns, Wed 24 Oct 2012, 15:50, Reply)

is this a surprise to you?

( Windy Pig I'm naturally quite suspicious about the moon., Wed 24 Oct 2012, 15:51, Reply)

No
it just saddens me a tiny bit.
(localboy purveyor of pisspoor puns, Wed 24 Oct 2012, 15:55, Reply)

It used to make me sad too.
and then I started being responsible for a business, and started doing the same shit that I used to think was bummish.
( Windy Pig I'm naturally quite suspicious about the moon., Wed 24 Oct 2012, 16:02, Reply)

The economics of artificial scarcity. See also the McRib.

(PsychoChomp, Wed 24 Oct 2012, 15:58, Reply)

Now THAT'S a sandwich!

(Set your faces to Stunned Bigly, Wed 24 Oct 2012, 15:59, Reply)