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This is a question Annoying words and phrases

Marketing bollocks, buzzword bingo, or your mum saying "fudge" when she really wants to swear like a trooper. Let's ride the hockey stick curve of this top hat product, solutioneers.

Thanks to simbosan for the idea

(, Thu 8 Apr 2010, 13:13)
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Talking with Joe Scaramanga, I remembered another one
The TV channel "Dave".

Because you know that the twats who came up with calling it that dids so in the hope that lonely people, when asked what they did last night, would say "Oh I just stayed in with Dave."

Yes I know it's worked. So did the Final Solution to a certain extent.

/godwin
(, Thu 15 Apr 2010, 8:55, closed)
Nope
It was to target their core demographic of males aged 16 to 35, who would in most probability have a mate called Dave. Familiar, innit?
(, Thu 15 Apr 2010, 9:39, closed)
That's even worse. Tell me that I'm right and you're wrong.

(, Thu 15 Apr 2010, 9:48, closed)
He's right.
It was because 'everyone knows a Dave'.

You may complain but it has been a very succesful re-launch (formally UKTVG2). Everyone has heard of and knows the channel which is exactly what they were after and is becoming a brand name itself like BBC or ITV.
(, Thu 15 Apr 2010, 10:27, closed)
I KNOW ITS BEEN A SUCCESSFUL BLOODY RELAUNCH.
Sorry.

Ahem.

You have a good point.

It still winds the beJesusing buggery up out of me, though.
(, Thu 15 Apr 2010, 10:37, closed)
I thought
that it was named that just to work in the pun they stole from Alan Davies about his friend Dave who kept repeating himself. "They call me Dave ja vu, Dave ja vu."
(, Thu 15 Apr 2010, 11:47, closed)

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