b3ta.com links
You are not logged in. Login or Signup
Home » links » Link 692037 | Random

This is a link post Request for help
I've been asked to license one of my Flickr photos for use in a trade brochure. Unfortunately I've got absolutely no idea how much to be asking for. Now assuming that some of you may work in the field, what's a reasonable price for this sort of thing?

Link obviously related - its the photo they want to license.
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 17:40, Reply)
This is a normal post Loads of factors go into this....
like:
how it's being used (print/online/billboards)
where (how many countries, and which ones)
who for (charity/business)
what for (commercial product/service or internal comms)

Find a similar one on Getty (gettyimages.co.uk), and play about with their pricing. My guess is you should be able to get a grand pretty easily, as it's a distinctive shot that would be tricky to find an alternate for, but you might be able to get more depending on who they are and how they're using it.

(NB, if it's one of our art directors asking, however, the answer is £50)


***EDIT: just noticed you did say trade brochure. If it's from a company direct (rather than agency), they'll probably go mental if you say a grand, as they find it outrageous when agencies explain to them that they can't have it for free. This doesn't mean you shouldn't stick to your guns though.
 (I helped save b3ta! prince-igor si tacuisses, philosophus mansisses, Wed 12 Oct 2011, 17:48, Reply)
This is a normal post ^all of that with knobs on^

(I helped save b3ta! Wildyles is back to rimming chimps, Wed 12 Oct 2011, 17:57, Reply)
This is a normal post Ta
I rather suspect that a grand might be taking the piss somewhat, but that it should be possible to get somewhere above £50.
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 17:58, Reply)
This is a normal post Even if it is
that is for them to tell you and not you, them.
 (I helped save b3ta! Jimbuktu See? Right here, Wed 12 Oct 2011, 18:08, Reply)
This is a normal post Agreed.
To be honest, if they've got any kind of professional outfit designing a brochure for them, they'll be paying upwards of £10k for that. If your image is on the cover, you should aim for a significant amount relative to that. If it's one of 30 images, and on an inner page, less so.
 (I helped save b3ta! prince-igor si tacuisses, philosophus mansisses, Wed 12 Oct 2011, 18:20, Reply)
This is a normal post *IMPORTANT ADDITIONAL MESSAGE*
Oh yeah, and if you get more from it than feel you would have done otherwise because you consulted the B3tan hive mind, be a good chap and donate a small proportion of the difference to B3ta.
 (I helped save b3ta! prince-igor si tacuisses, philosophus mansisses, Wed 12 Oct 2011, 18:24, Reply)
This is a normal post Rob says
you have some brown on your nose

;D
 (I helped save b3ta! Jimbuktu See? Right here, Wed 12 Oct 2011, 18:34, Reply)
This is a normal post Smells... like... twiglets...
but in a similar vein, I'm submitting an invoice to B3ta for all the bonuses and pay rises I've missed out on because of its existence.

It's only fair.
 (I helped save b3ta! prince-igor si tacuisses, philosophus mansisses, Wed 12 Oct 2011, 18:38, Reply)
This is a normal post Arf!
You do have a point though..
 (I helped save b3ta! Jimbuktu See? Right here, Wed 12 Oct 2011, 18:49, Reply)
This is a normal post How small?
Bear in mind I've got beer, rent, beer, food, beer, bills and beer to fork out for...
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 18:50, Reply)
This is a normal post after all that beer i'd guess about ...
> B=D < about that small.
 (I helped save b3ta! skeltonator Needs some new daps., Wed 12 Oct 2011, 19:49, Reply)
This is a normal post Not sure I can live up to that

(I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 20:32, Reply)
This is a normal post $99.99.

(I helped save b3ta! JamTallons, Wed 12 Oct 2011, 18:00, Reply)
This is a normal post excellent photo and well lit

(I helped save b3ta! fluffybunnykiller Is feasting on the clitoris of life, Wed 12 Oct 2011, 18:13, Reply)
This is a normal post Thanks
I hereby appoint you chief flatterer, but I feel I should warn you the conditions are shit and I can't afford to pay you.
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 19:00, Reply)
This is a normal post Email me
and I will send you the bapla pricing guidelines
 (I helped save b3ta! Jahled Three shades of black, Wed 12 Oct 2011, 18:33, Reply)
This is a normal post Ta
A Flickrmail thingy should be winging its way over...
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 18:48, Reply)
This is a normal post Emailed over
What i've sent are the pricing guidelines for the British Association of Picture Libraries and Agencies
 (I helped save b3ta! Jahled Three shades of black, Wed 12 Oct 2011, 19:05, Reply)
This is a normal post And not what I initially thought
which was the British Airline Pilots Association. Dangerously similar acronyms there...
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 19:09, Reply)
This is a normal post It's dependant on a couple of things...
...if it's on the front of the brochure then ask for £200 if it's just one of many images within the brochure, £70.

You will still retain copyright and they are just licensing the image.
 (I helped save b3ta! Hardfarter Following through since 1978, Wed 12 Oct 2011, 18:41, Reply)
This is a normal post A quick peek at flickr central
gets me many, many threads on the subject. Highly recommended!
 (macroscian (1 like), Wed 12 Oct 2011, 20:06, Reply)
This is a normal post Care to enlighten me further?
I had a look at the FlickrCentral group, which is what I think you're referring to but all I see is a bunch of threads complaining about favourites and not being explored this week.
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 20:51, Reply)
This is a normal post Haha yeah there's a lot of that too =)
I ran a search there for similar info several months ago so can't say it's fresh.

FC is mainly there so bored grown-ups can vent while pressing f5 to see if their flickr stats changed.
 (macroscian (1 like), Wed 12 Oct 2011, 21:03, Reply)
This is a normal post never mind
I suspect the good info i found back then was from a fellow Swede in one of the other groups...

While I see many threads on the subject in FC, it's cluttered by way too much chat.
 (macroscian (1 like), Wed 12 Oct 2011, 21:08, Reply)
This is a normal post I'm sitting here F5ing like a demon at the moment

(I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 23:18, Reply)
This is a normal post what sort of car is that?

(I helped save b3ta! Boris Johnson's Press Secretary, Wed 12 Oct 2011, 20:23, Reply)
This is a normal post Jaguar C-X75
en.wikipedia.org/wiki/Jaguar_C-X75
 (I helped save b3ta! alwayslostinsmoke fulfilling dreams since, Wed 12 Oct 2011, 20:29, Reply)
This is a normal post Indeed
Jay Leno liked it too...
www.youtube.com/watch?v=j4RhLvQvIGc
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 20:37, Reply)
This is a normal post I dont know much about this..
but good luck and I hope you get some cash from them - nice shot and really nice car.
 (Oswald Mosley (((triggering))) right wing cunts on, Wed 12 Oct 2011, 20:29, Reply)
This is a normal post Don't undervalue your work, whatever you do.
The people who want your image want to make money. Nothing wrong with that, but why shouldn't you also make money? Taking that photograph certainly cost you money, and you have to eat, so charge your costs + whatever profit you want.

If they say no, it's their loss, not yours. Don't be impressed by any of that "but it's an honour for your work to be seen by so many people, you shouldn't need paying", because it's utter bullshit.
 (I helped save b3ta! Pew Pew Pew! Lasers! wannabe Gong Farmer, Wed 12 Oct 2011, 23:08, Reply)
This is a normal post Oh yes
They're not going to get it for a printed credit, that's for sure. However its better for me financially to agree to a moderate fee than for them to walk away from an unreasonable one. I'm not exactly in a position to be turning money down at the moment.
 (I helped save b3ta! evil_andy Stick stick stick stick sticky sticky stick stick, Wed 12 Oct 2011, 23:17, Reply)
This is a normal post I fell for that
but as it was my favourite band, I can live with it
 (I helped save b3ta! Fire & Forget it's the only way to be sure, Sun 4 Dec 2011, 9:50, Reply)